Content Amplified
Content Amplified is all about how to get more out of your marketing content.
Each 15-20 minute episode gives you one new way to get more out of your marketing content.
We interview industry experts to give you new perspectives and ideas that will level up your content like never before.
Episodes are released weekly on Tuesday, Wednesday and Thursday.
Content Amplified
Does Grassroots Marketing Still Win Hearts?
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Masset - Content Amplified
In this episode we interview David Beach, actor and host of Awesome News Daily. He shares how stagecraft, warmth, and simple habits fuel authentic engagement without paid ads.
What you'll learn in this episode:
- How to spark organic growth by “busking” online: show up, create curiosity, invite people in.
- Ways to turn Facebook into a campfire: post short, uplifting stories and reply with genuine warmth.
- A simple engagement ask that travels farther than “please subscribe”: encourage listeners to share one story that moved them.
- How to measure what matters: track steady listeners, celebrate small gains, and honor meaningful messages from fans.
- Voice that connects: smile as you speak, keep edits light, and let your humanity carry the mic.
- Fast-format strategy: why two–three minute episodes build habit and reduce friction.
- When you lack passion for the product: borrow real buyer passion and tell their stories.
- Practical discovery cues: Alexa daily brief, consistent posting, and occasional, well-timed community invites.