Content Amplified
Content Amplified is all about how to get more out of your marketing content.
Each 15-20 minute episode gives you one new way to get more out of your marketing content.
We interview industry experts to give you new perspectives and ideas that will level up your content like never before.
Episodes are released weekly on Tuesday, Wednesday and Thursday.
Content Amplified
Latest Episodes
How to take over a social community you did not build
Most social media managers never build the community they run. They inherit it. In this episode of Content Amplified, Van Raynor, Director of Social Media and Influencer Marketing at Americares, walks through what to do in the first weeks after...
How AI unlocks marketing outcomes that weren't possible before
Most teams use AI to do the same work faster, which Nav compares to building a faster photocopier. In this episode of Content Amplified, Navneet Singh, Chief Marketing Officer at Eightfold AI, explains what happens when you aim AI at outcomes t...
Why your budget tells the truth about your marketing strategy
Your strategy document says one thing. Your budget says what you actually believe. In this episode of Content Amplified, Heidi Wurpel, Head of Marketing at Emburse, shares how she audited every marketing dollar by backing in from bookings all t...
How to build a marketing team when you're the first hire
Being the first marketing hire at a company means the strategy, the budget, and the doing all land on you at once. In this episode of Content Amplified, Bronwyn Pope, Vice President of Marketing & Communications at St. Croix Hospice, shares...
How to build growth content that actually moves buyers
Most content gets measured by whether it was consumed. Growth content gets measured by what happens next. In this episode of Content Amplified, Erin McReynolds, Vice President of Marketing at Fremont Bank, breaks down the difference between vol...